✦ THE FIRST RELEASE

30% OFF ELIGIBLE PREORDERS WITH CODE PREORDER30

Eight new formulas. No usual compromises.

Remineralizing oral care. Barrier-respecting cleansing. Copper peptide skin repair. Tallow-based laundry, beard, lotion, and pet care. Every formula is explained before you buy it.

Apply PREORDER30 + shop See all eight products

30%OFF ELIGIBLE 8NEW FORMULAS 50MAX PER PRODUCT

Expected to ship August 28. A product may close early if its first allocation sells through.

Intelligent Wellbeing pre-order products arranged on a farmhouse table

45-day refund or replacement Return shipping covered Subscriptions eligible Made in Minneapolis

CHOOSE BY OUTCOME

Start with the problem you want out of your routine.

Skin Clean without tightness. Hydrate without silicone slip. Mild plant-derived cleansing protects the after-feel. GHK-Cu supports collagen and elastin. Tallow, jojoba, glycerin, and sodium hyaluronate keep hydration where skin can use it. Explore this ritual → Mouth Rebuild, polish, and freshen without synthetic foam. Hydroxyapatite returns enamel-family minerals to the conversation. Xylitol supports a healthier oral environment. Calcium carbonate and baking soda handle the daily polish. Explore this ritual → Everyday Replace petroleum, perfume, and filler with ingredients that do the job. Tallow conditions. Beeswax protects. Calendula calms. True soap and mineral builders clean fabric without synthetic fragrance or optical tricks. Explore this ritual →

THE FIRST RELEASE

Eight formulas. Every ingredient earns its place.

Select your options and preorder directly inside each product section.

CLEANSE, TREAT, SEAL

Clean without tightness. Hydrate without silicone slip.

Mild plant-derived cleansing protects the after-feel. GHK-Cu supports collagen and elastin. Tallow, jojoba, glycerin, and sodium hyaluronate keep hydration where skin can use it.

Limited Stock Remaining

Copper Peptide Tallow Lotion

See ingredients and full details

SKIN CARE 03

Peptide repair meets the lipids dry skin has been asking for.

GHK-Cu supports collagen and elastin while grass-fed tallow, jojoba oil, and glycerin relieve dry, rough, tight-feeling areas now. The result is face-and-body moisture with easier spread, less residue, and visible peptide benefits a plain balm cannot deliver.

Firmer, more elastic-looking skin
Deep lipid nourishment
Smoother glide with less residue

Why the ingredient list works

Copper Tripeptide-1: Supports collagen, elastin, firmness, elasticity, smoother texture, and long-term skin resilience.
Grass-Fed Tallow: Supplies skin-familiar fatty acids and fat-soluble nourishment that cushion dry, depleted-feeling skin.
Jojoba Oil and Glycerin: Combine smooth spread with water-binding hydration so skin feels softer, plumper, and more comfortable.
Emulsifying Wax and Stearic Acid: Hold water and oils together and give the lotion its stable, creamy glide without functioning as petroleum filler.
Optiphen: Protects the water-based lotion from contamination so the formula stays safe through normal use.

The difference

Mineral-oil lotions mainly coat. This formula combines immediate lipid comfort, water-binding hydration, and a peptide signal for firmness and elasticity.

Benefits

Firmer, more elastic-looking skin
Deep lipid nourishment
Smoother glide with less residue

Why It Works

SKIN CARE 03

Peptide repair meets the lipids dry skin has been asking for.

The difference

Mineral-oil lotions mainly coat. This formula combines immediate lipid comfort, water-binding hydration, and a peptide signal for firmness and elasticity.

Ingredients

Copper Tripeptide-1: Supports collagen, elastin, firmness, elasticity, smoother texture, and long-term skin resilience.
Grass-Fed Tallow: Supplies skin-familiar fatty acids and fat-soluble nourishment that cushion dry, depleted-feeling skin.
Jojoba Oil and Glycerin: Combine smooth spread with water-binding hydration so skin feels softer, plumper, and more comfortable.
Emulsifying Wax and Stearic Acid: Hold water and oils together and give the lotion its stable, creamy glide without functioning as petroleum filler.
Optiphen: Protects the water-based lotion from contamination so the formula stays safe through normal use.

Limited Stock Remaining

Copper Peptide Facial Serum

See ingredients and full details

GHK-Cu Infused 100% Plant-Based Collagen++

$39.00

Add to Cart - $39.00

SKIN CARE 02

Give skin a repair signal, not a temporary disguise.

Copper Tripeptide-1, also called GHK-Cu, supports collagen and elastin production for firmer, smoother, more elastic-looking skin. Sodium hyaluronate, glycerin, and pro-vitamin B5 deliver lightweight hydration that makes skin feel plumper now while the peptide supports visible resilience over time.

Supports collagen and elastin
Firmer, smoother-looking skin
Lightweight plumping hydration

Why the ingredient list works

Copper Tripeptide-1: Supports the collagen and elastin behind firmness, elasticity, smoother texture, and more resilient-looking skin.
Sodium Hyaluronate: A smaller-form hyaluronic acid humectant that draws water into the upper layers of skin for a plumper feel.
Glycerin and Pro-Vitamin B5: Layer immediate water-binding hydration with a calmer, softer after-feel.
Hydroxyethylcellulose: Creates clean, even glide without relying on a heavy silicone film.

The difference

Silicones can make skin feel smooth for the moment. GHK-Cu supports the collagen and elastin structure behind firmer, more resilient-looking skin over time.

Benefits

Supports collagen and elastin
Firmer, smoother-looking skin
Lightweight plumping hydration

Why It Works

SKIN CARE 02

Give skin a repair signal, not a temporary disguise.

The difference

Silicones can make skin feel smooth for the moment. GHK-Cu supports the collagen and elastin structure behind firmer, more resilient-looking skin over time.

Ingredients

Copper Tripeptide-1: Supports the collagen and elastin behind firmness, elasticity, smoother texture, and more resilient-looking skin.
Sodium Hyaluronate: A smaller-form hyaluronic acid humectant that draws water into the upper layers of skin for a plumper feel.
Glycerin and Pro-Vitamin B5: Layer immediate water-binding hydration with a calmer, softer after-feel.
Hydroxyethylcellulose: Creates clean, even glide without relying on a heavy silicone film.

Limited Stock Remaining

Natural Facial Cleanser

See ingredients and full details

100% Plant-Based 100% Organic Naturally-Derived

$29.00

Add to Cart - $29.00

SKIN CARE 01

Wash away buildup. Keep the soft, calm after-feel.

Sugar-derived decyl glucoside and coconut-fatty-acid-derived cocamidopropyl betaine lift oil, sunscreen, dirt, and daily grime at a skin-friendly pH. Glycerin cushions the rinse while green tea and licorice root support a fresher, calmer, more even-looking complexion.

Cleans without tightness
Comfortable after-feel
Calmer, more even-looking finish

Why the ingredient list works

Plant-Derived Cleansers: Decyl glucoside and cocamidopropyl betaine create effective lather without the harsh sulfate squeak.
Vegetable Glycerin: Binds water so freshly washed skin feels comfortable instead of stripped.
Green Tea and Licorice Root: Bring antioxidant support and help skin look calmer, fresher, and more even.
Phenoxyethanol and Ethylhexylglycerin: Keep a water-based cleanser protected from microbial growth in the warm, wet environment where it is used.
Xanthan Gum and Citric Acid: Create a consistent texture and calibrate the pH so cleansing stays effective and skin-friendly.

The difference

Many foaming cleansers prove they worked by leaving skin tight. This one proves it by removing the day while preserving the comfortable skin feel you wanted to keep.

Benefits

Cleans without tightness
Comfortable after-feel
Calmer, more even-looking finish

Why It Works

SKIN CARE 01

Wash away buildup. Keep the soft, calm after-feel.

The difference

Many foaming cleansers prove they worked by leaving skin tight. This one proves it by removing the day while preserving the comfortable skin feel you wanted to keep.

Ingredients

Plant-Derived Cleansers: Decyl glucoside and cocamidopropyl betaine create effective lather without the harsh sulfate squeak.
Vegetable Glycerin: Binds water so freshly washed skin feels comfortable instead of stripped.
Green Tea and Licorice Root: Bring antioxidant support and help skin look calmer, fresher, and more even.
Phenoxyethanol and Ethylhexylglycerin: Keep a water-based cleanser protected from microbial growth in the warm, wet environment where it is used.
Xanthan Gum and Citric Acid: Create a consistent texture and calibrate the pH so cleansing stays effective and skin-friendly.

MINERAL ORAL CARE

Rebuild, polish, and freshen without synthetic foam.

Hydroxyapatite returns enamel-family minerals to the conversation. Xylitol supports a healthier oral environment. Calcium carbonate and baking soda handle the daily polish.

Limited Stock Remaining

Natural Toothpowder

See ingredients and full details

Real Hydroxyapatite Bone-Based Fluoride-Free

ORAL CARE 02

The mineral ritual, stripped down to only what works.

This dry formula gives every ingredient a direct job. Hydroxyapatite supports enamel remineralization. Xylitol helps reduce cavity-associated bacteria. Calcium carbonate and baking soda polish, freshen, and help balance the oral environment without water, thickeners, or a foam system.

Enamel-family mineral support
Smooth polished finish
One dry jar lasts months

Why the ingredient list works

Hydroxyapatite: Returns calcium-phosphate mineral support to the tooth surface instead of relying on surface feel alone.
Xylitol: Helps make the mouth less friendly to cavity-associated bacteria.
Calcium Carbonate: Provides the controlled mineral polish that removes daily film and leaves teeth smoother.
Baking Soda: Freshens, supports a more balanced oral pH, and adds gentle cleaning power.

The difference

Wet toothpaste needs water, texture builders, and a larger support system. Toothpowder skips the wet base and delivers the mineral work directly from a shelf-stable jar.

Benefits

Enamel-family mineral support
Smooth polished finish
One dry jar lasts months

Why It Works

ORAL CARE 02

The mineral ritual, stripped down to only what works.

The difference

Wet toothpaste needs water, texture builders, and a larger support system. Toothpowder skips the wet base and delivers the mineral work directly from a shelf-stable jar.

Ingredients

Hydroxyapatite: Returns calcium-phosphate mineral support to the tooth surface instead of relying on surface feel alone.
Xylitol: Helps make the mouth less friendly to cavity-associated bacteria.
Calcium Carbonate: Provides the controlled mineral polish that removes daily film and leaves teeth smoother.
Baking Soda: Freshens, supports a more balanced oral pH, and adds gentle cleaning power.

Limited Stock Remaining

Natural Toothpaste

See ingredients and full details

100% Organic Real Hydroxyapatite Fluoride-Free

ORAL CARE 01

Give enamel back the minerals it is made from.

Hydroxyapatite belongs to the same calcium-phosphate mineral family as tooth enamel. It helps remineralize and smooth the tooth surface while xylitol makes the mouth less friendly to cavity-associated bacteria. Calcium carbonate handles daily polishing, and real peppermint oil leaves the finish clean and fresh.

Remineralizes enamel
Supports a healthier oral environment
Polishes without SLS foam

Why the ingredient list works

Hydroxyapatite: Supplies enamel-family calcium and phosphate where daily wear leaves the tooth surface vulnerable.
Xylitol: Helps reduce cavity-associated bacteria and supports a healthier oral environment.
Calcium Carbonate: Polishes away daily buildup without turning the formula into a harsh whitening scrub.
Oil-Based Formula: Keeps the paste water-free, concentrated, and free from the synthetic foam customers are used to equating with clean.

The difference

Ordinary toothpaste often sells the feeling of clean through aggressive foam and intense flavor. This formula puts the work into remineralization, bacteria support, controlled polishing, and fresh breath.

Benefits

Remineralizes enamel
Supports a healthier oral environment
Polishes without SLS foam

Why It Works

ORAL CARE 01

Give enamel back the minerals it is made from.

The difference

Ingredients

Hydroxyapatite: Supplies enamel-family calcium and phosphate where daily wear leaves the tooth surface vulnerable.
Xylitol: Helps reduce cavity-associated bacteria and supports a healthier oral environment.
Calcium Carbonate: Polishes away daily buildup without turning the formula into a harsh whitening scrub.
Oil-Based Formula: Keeps the paste water-free, concentrated, and free from the synthetic foam customers are used to equating with clean.

HOME, BEARD, AND PAW

Replace petroleum, perfume, and filler with ingredients that do the job.

Tallow conditions. Beeswax protects. Calendula calms. True soap and mineral builders clean fabric without synthetic fragrance or optical tricks.

Limited Stock Remaining

Tallow Pet Paw Pad Repair Balm

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100% Grass-Fed 100% Edible-Safe Heal & Repair

PET CARE

Protect the paws that meet every sidewalk bare.

Grass-fed tallow conditions cracked, rough-feeling pads. Calendula-infused olive oil calms weather-beaten skin. Pure beeswax creates a breathable shield against pavement, salt, ice, and rough terrain. Every ingredient is food-grade and chosen for real life around licking.

Softens dry, rough paw pads
Breathable natural protection
Lick-safe and essential-oil free

Why the ingredient list works

Grass-Fed Tallow: Delivers mammal-compatible fatty acids and fat-soluble nourishment to dry, weather-beaten paw tissue.
Calendula-Infused Olive Oil: Uses a pet-safe botanical infusion to calm redness and support the repair of rough, sensitive pads.
Pure Beeswax: Creates a durable environmental shield while allowing the paw underneath to breathe.
Mixed Tocopherols: Natural vitamin E protects the living fats from oxidation and adds antioxidant support to the balm.
Zero Essential Oils: Avoids concentrated fragrance exposure for sensitive canine noses and multi-pet homes.

The difference

Petroleum jelly and paraffin create a synthetic coating. Essential oils appeal to human noses. This four-ingredient balm conditions the paw and protects it without either shortcut.

Benefits

Softens dry, rough paw pads
Breathable natural protection
Lick-safe and essential-oil free

Why It Works

PET CARE

Protect the paws that meet every sidewalk bare.

The difference

Petroleum jelly and paraffin create a synthetic coating. Essential oils appeal to human noses. This four-ingredient balm conditions the paw and protects it without either shortcut.

Ingredients

Grass-Fed Tallow: Delivers mammal-compatible fatty acids and fat-soluble nourishment to dry, weather-beaten paw tissue.
Calendula-Infused Olive Oil: Uses a pet-safe botanical infusion to calm redness and support the repair of rough, sensitive pads.
Pure Beeswax: Creates a durable environmental shield while allowing the paw underneath to breathe.
Mixed Tocopherols: Natural vitamin E protects the living fats from oxidation and adds antioxidant support to the balm.
Zero Essential Oils: Avoids concentrated fragrance exposure for sensitive canine noses and multi-pet homes.

Limited Stock Remaining

Tallow Beard Butter

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100% Organic 100% Grass-Fed Beard Shine

BEARD CARE

Soften the beard and the skin underneath it.

Purified grass-fed tallow melts through coarse facial hair and conditions the dry-feeling skin where itch and flake begin. Mixed tocopherols protect the living fats from oxidation and add antioxidant support, with no synthetic fragrance, silicone shine, petroleum jelly, or stiff wax shell.

Softer, more touchable facial hair
Conditions skin beneath
Unscented and fragrance-free

Why the ingredient list works

Grass-Fed Tallow: Melts on contact and coats coarse hair with skin-familiar lipids for lasting softness without brittle hold.
Mixed Tocopherols: Natural vitamin E protects the butter from oxidation while adding antioxidant support to the conditioning blend.
Concentrated Water-Free Base: Delivers rich conditioning without a watery lotion base, silicone slip, or petroleum shine.

The difference

Silicones and petroleum waxes can make a beard look polished while the skin underneath stays dry. Tallow conditions both surfaces in one concentrated step.

Benefits

Softer, more touchable facial hair
Conditions skin beneath
Unscented and fragrance-free

Why It Works

BEARD CARE

Soften the beard and the skin underneath it.

The difference

Silicones and petroleum waxes can make a beard look polished while the skin underneath stays dry. Tallow conditions both surfaces in one concentrated step.

Ingredients

Grass-Fed Tallow: Melts on contact and coats coarse hair with skin-familiar lipids for lasting softness without brittle hold.
Mixed Tocopherols: Natural vitamin E protects the butter from oxidation while adding antioxidant support to the conditioning blend.
Concentrated Water-Free Base: Delivers rich conditioning without a watery lotion base, silicone slip, or petroleum shine.

Limited Stock Remaining

Tallow & Minerals Laundry Powder

See ingredients and full details

100% Natural No Detergents No Fragrance

$28.00

LAUNDRY CARE

Clean fabric with true soap and minerals, not perfume and optical tricks.

Fully cured low-superfat tallow soap lifts soil and grease. Washing soda strengthens the wash. Baking soda addresses odor. Sodium citrate disarms hard-water minerals so the cleaning system can work instead of being wasted on the water.

Lifts everyday soil and grease
Handles odor and hard water
No synthetic fragrance or brighteners

Why the ingredient list works

Cured Tallow Soap: Provides the true soap action that loosens and carries away everyday soil and grease.
Washing Soda: Raises cleaning power and helps the formula break through stubborn buildup.
Baking Soda: Helps neutralize the odor trapped in frequently worn fabrics.
Sodium Citrate: Binds hard-water minerals so they do not consume the cleaning power before it reaches the fabric.
Magnesium Sulfate: Supports the dry powder texture so the concentrated formula measures and disperses consistently.

The difference

Many detergents make fabric smell clean or look brighter through fragrance and optical coatings. This formula focuses on the actual jobs: soil, grease, odor, and hard water.

Benefits

Lifts everyday soil and grease
Handles odor and hard water
No synthetic fragrance or brighteners

Why It Works

LAUNDRY CARE

Clean fabric with true soap and minerals, not perfume and optical tricks.

The difference

Many detergents make fabric smell clean or look brighter through fragrance and optical coatings. This formula focuses on the actual jobs: soil, grease, odor, and hard water.

Ingredients

Cured Tallow Soap: Provides the true soap action that loosens and carries away everyday soil and grease.
Washing Soda: Raises cleaning power and helps the formula break through stubborn buildup.
Baking Soda: Helps neutralize the odor trapped in frequently worn fabrics.
Sodium Citrate: Binds hard-water minerals so they do not consume the cleaning power before it reaches the fabric.
Magnesium Sulfate: Supports the dry powder texture so the concentrated formula measures and disperses consistently.

The only exclusion: PREORDER30 and Pasture Points do not apply to Tallow & Minerals Laundry Powder. Its current price is already as low as we can responsibly take it.

PREORDER WITHOUT GUESSWORK

Claim the first batch now. We handle everything after.

1Choose your formulaSelect size, scent, or format inside the product card.
2Apply PREORDER30Eligible preorder products receive 30% off. Laundry Powder remains full price.
3We prepare the first releaseEach product is capped at 50 units in the opening allocation.
4Expected to ship August 28Your order carries its preorder promise through checkout and fulfillment.

THE PRACTICAL DETAILS

Everything to know before you preorder.

When will my preorder ship?

The first release is expected to ship August 28, 2026. A product may close before August 28 if its 50-unit allocation sells through.

How does PREORDER30 work?

Use code PREORDER30 for 30% off eligible products in this preorder event. The code is limited to one use per customer and expires August 28, 2026 at 11:59 PM Central Time.

Why is Laundry Powder excluded?

Tallow & Minerals Laundry Powder is already priced as low as we can responsibly take it. PREORDER30 and Pasture Points do not apply to that product. Eligible products in the same preorder cart still receive their discount.

Can I add ready-to-ship products to the same cart?

Preorder products and ready-to-ship merchandise use separate carts so current products are not held while the first release is prepared. Complete one order, then return for the other.

Can I subscribe?

Yes. Eligible preorder products offer Subscribe & Save plans with ongoing savings, and PREORDER30 can apply to the eligible opening preorder purchase. Laundry Powder remains excluded from PREORDER30.

What if the formula is not right for me?

You have 45 days to request a refund or replacement. We cover reasonable return shipping so trying a first-release formula does not leave you carrying the risk.

THE FIRST RELEASE

Better ingredients are not the extra. They are the entire point.

Eight formulas. Fifty units per product. Expected to ship August 28. Apply PREORDER30 + shop